The Benefits of Twitter and Why You Should Sign Up
Apr 10, 2009
Twitter is a powerful networking tool that has exploded in the mini-blogging world. It is an amazing tool to connect and communicate with others. It is a must for anyone trying to network and drive targeted traffic to websites. Your websites and other websites. Based on Twitter's statistical reports from Compete show Twitter addicts are most interested in fostering communication and exploration. Twitter is a site that allows a user to understand what their contacts are doing, provide a platform for content discovery, and encourages users to actively participate.
For the longest time I have looked a Twitter as another time waster and I felt that it was a pointless thing to type one line sentences on what you were up to. On April 11, 2009 I decided to just setup an account. I didn't think I would ever use it, but when you have a popular name like "Brandon Tran," you have to reserve accounts everywhere just in case you may want to use it some day. My name is ALWAYS taken. It's unbelievable. Sorry, back on subject... So I created an account, and I posted one tweet "Hating the world for making me get on twitter... I'm not joking!" I actually had some mixed feelings at the time about it but I figured if I did change my mind, it would be relatively funny if my perception changed.
I didn't customize the account at all. Well, I let that account sit there for a month till I had time to come back around and take another gander. I decided to add a profile pic and actually take the time to make a nice, yet personal background. After doing these little changes I was shocked that within a 24 hour period I had 30 followers reading my little posts.
I have read article after article about the benefits and power behind the twitter networking machine which proves to be true. It really is an effective communication tool. Utilizing this tool can allow you, your brand, your website to grow and expand.
So if you haven't taken the time to create your twitter account, go do it now! Make sure you take the time and really design a custom background for it if you want to represent your personality effectively. I can't stress that enough. I ignore people who don't add a profile pic at least, and if I am ignoring because of that, you can bet other people are doing the same. Take the time and give your twitter profile some love.
One of the areas I have mixed feelings about is clicking follow on everyone in hopes that the person will be curious and come to your profile. This fits along the ethical line of spam in my opinion. Quality figures such as Oprah, Jimmy Fallon, Shaq, just to name a few, don't do that. Sure they have their brand and are public figures, but realistically you can not follow 80,000 people. If 80,000 people post 4 tweets a day, that number would be huge. Using this technique is a short term method to gain traffic and only devalues the communication between users. It's the mentality of taking and not giving anything in return. You may gain traffic in the short term, but it's a strategy that doesn't contribute to effective communication.
Twitter is a learning experience for me right now so, jump on the train and let's go for a ride. Follw Me On Twitter!
The Benefits of Twitter and Why You Should Sign Up written by Brandon Tran
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